I doubt it’s too far of a stretch to assume that the primary goal of anyone with an online modeling profile is to increase their personal chances of getting approached with a modeling gig.
As a photographer, I spend a good deal of time looking a model profiles, cataloging possible candidates. There’s a pretty stark line between existing models and those that want to be models. The fidelity of the line, however, may be hard to see from the modeling side of the table.
This blog entry is aimed at helping new comers increase their chances by passing on a few little secrets that will help your online modeling profile from quietly getting skipped over. You’ll get inside the minds of those looking at your profile photos, as to be better match yours to what they’re looking for.
We’ve all met a waitress who says she’s an actress and is waiting to be discovered. But as an non-emotionally invested third party, it evident to you know what’s wrong: she’s waiting tables, when she should be acting, in anything, if not for the exposure, then the experience.
RULE #1: Don’t wait to be discovered, get yourself out there — don’t say what you want to be, do what you want to be.
If you can’t take quality photos of yourself, find a photographer online and negotiate a TFP/CD deal (it’s free), then post those photos to your profile.
Clients and photographers have to know what you look like. That means in the modeling world, photos speaks volumes. The more, the better. A model that expresses desire (“I’ve always wanted to model my whole life”), but has no photos has given no point of reference to make a casting decision. Worse yet, this is precisely the kind of person a scammer can target by playing to emotional appeal.
RULE #2: You can’t be discovered with an empty portfolio. Post photos.
First impressions count, and you know this to be true from when you meet new people at social engagements. It’s also true for a virtual encounter. The first thing people will see is your avatar — your profile’s picture should be of you. Low-res, grainy images are unflattering.
RULE #3: Choose a good quality profile picture that makes people want to click on it.
If your profile picture is your resume, which is designed to get a larger slice of follow-on attention, then your profile photos are your interview which showcases what you’re capable of. Unfortunately this is the point where, after a quick browse, many profiles get skipped over.
The problem is not so much the model, but the presentation. If there isn’t enough detail to tell what a model looks like, it’s just about the same as not having any photos.
RULE #4: Presentation is everything.
(MUST READ: See my blog post titled Online Model Portfolios: 7 Common Problems to avoid making a bad online portfolio.)
Speaking of getting noticed, consider how most people find your portfolio: it isn’t by searches or random browsing, it’s by your activity on the system. Participate. Leave comments, join groups, start discussions, post photos. Anything you do raises the chance of someone seeing your profile picture and clicking on it.
RULE #5: Participate to be seen.
All of the rules boil down to effectively selling yourself, in particular, your image. Show the product (you) in the best possible light (your photo gallery) and market it (raise awareness by getting it seen more often).